The technological content of cashmere coat industry continues to rise


Release time:

2024-09-25

The technological content of cashmere coat industry continues to rise

How to promote the high-quality development of the cashmere coat industry and enhance its overall competitiveness in domestic and international markets? Recently, the "China (Dalian) Cashmere Coat Industry Integration Development Forum" was held, and domestic experts, scholars, and business leaders in related fields discussed this issue.
Xie Qing, Executive Vice President of the China National Garment Association, believes that with the upgrading of consumption and the continuous growth of personalized demand, consumers have put forward higher requirements for the quality, design, functionality, and other aspects of clothing. The high-quality development of the clothing and textile industry must adhere to the drive of technological innovation and the collaborative cooperation between upstream and downstream of the industry chain, grasp market trends, and actively respond to challenges. We should adhere to consumer demand orientation, strengthen brand building, and enhance product competitiveness. At the same time, we should pay attention to the sustainable development of enterprises and build a new development pattern with high technological content, fashion, and green.
Hu Dongmei, President of Dalian Clothing and Textile Association and General Manager of Dayang Group, introduced to the reporter of Science and Technology Daily that the textile and clothing industry is a traditional labor-intensive industry with "low technological content" in traditional perception. But now, the application of technology in this industry is constantly deepening, and a series of excellent cases of technology empowering the clothing industry have emerged in practice.
The clothing and textile industry is one of China's five advantageous industries, and technology is the key to enhancing the global competitiveness of Chinese industries. With the support of technology, China's textile industry can maintain its international leading advantage, "said Hu Dongmei.
The cashmere coat industry is a component of the clothing and textile industry. Chen Guoqiang, consultant of the China National Garment Association and director of the Industrial Economics Research Institute of the China National Garment Association, believes that to promote the high-end, distinctive, and branded development of the cashmere coat industry, enterprises should pay attention to information technology, ecology, and platform construction, and innovate development models. Not only should we establish a government enterprise linkage model and enhance the interaction between industry, academia, and research, but we should also focus on building and enhancing regional brands. Diversified innovation can drive regional brand building and economic development through characteristic industries. From the perspective of industrial chain and regional collaboration, we need to apply chain thinking and block thinking to promote a new round of development in the cashmere industry. Technology should be informatized, industry should be ecological, and models should be platformized. There is still room for further exploration in these three aspects, "said Chen Guoqiang.
Chen Guoqiang introduced that China's cashmere clothing and textile industry, including the cashmere coat industry, has developed rapidly. In the era of industrialization, enterprises should think about how to be themselves and build brands.
Gao Ruixing, General Manager of Anmeiqiao (Nangong) Cashmere Products Co., Ltd., suggests that well-known brands always adhere to quality and use high-quality raw materials.
Hu Dongmei said that decades ago, high-end clothing customization was exclusive to high consumption groups. With the popularization of industrial Internet, the change of consumption trend and the improvement of living standards, everyone now expects to express themselves in different clothes, and high-end customization has gradually entered the "ordinary people's home". Meanwhile, forming an on-demand production model through customization is also beneficial for the development of the industry.
Although making a piece of clothing is simple, it involves a series of processes from obtaining front-end information to using materials and accessories. It is very difficult to produce a piece of clothing efficiently and at low cost. Through customization, we can better grasp the production dynamics, reduce inventory, and achieve timely replenishment of materials, "said Hu Dongmei.


key word:

Silk | Wool | Cashmere | cotton